About BETA® Breeder First Steps Club


At PURINA we've been looking after pets for more than 80 years and we know that puppies have very specific needs throughout their young lives. With that in mind, we've created the BETA® Breeder First Steps Club to give your puppies the best possible care.

Please check here for our full terms and conditions for the BETA Breeder First Steps Club.

The Key Benefits to you for being part of our First Steps Club are*:

Discounted weaning food for every new litter you register with us:

  • FREE Puppy packs to hand out to your new owners, which includes FREE BETA puppy food and a lovely gift box containing useful information, a measuring cup and a little gift for the puppy.

  • Next Day delivery on all eligible orders**

  • Discounted everyday feeding for your own dogs.

  • £3 credit onto your account for each new puppy owner who signs up to our Purina Shop and purchases 1 Large Bag of BETA® (14kg+ Medium/ Large breed or 4 x 2kg Small breed).

  • £5 credit to your account for each NEW Breeder you recommend who signs up and purchases 1 Large Bag of BETA® (14kg+ Medium/ Large breed or 4 x 2kg Small breed). 

  • Freephone number and instant messaging to our careline where our pet care professionals can help you with any advice.

What we ask of you*:

  • You must be registered with an official body (such as the Kennel Club) in order to join the BETA First Steps club.

  • To claim your discounted weaning food and FREE puppy packs, you must purchase a minimum of 1 Large Bag of BETA® (14kg+ Medium/ Large breed or 4 x 2kg Small breed).

  • In order for your account to remain open and active, we need you to buy a minimum of 1 Large Bag of BETA® (14kg+ Medium/ Large breed or 4 x 2kg Small breed) every 3 months.

  • To continue receiving FREE puppy packs and discounted weaning food, we need you to provide the email details for all new puppy owners you hand puppy packs out to.*


This process is fully GDPR compliant

* Please refer to Terms & Conditions for full details

** Next day delivery subject to delivery slot availability and delivery postal code address

Want To Become Part Of The Club?

REGISTER NOW

Download your Puppy Care Guide here...

To gain more knowledge about how to care for your puppy and our recommendations about your puppy's health and training, download your very own Puppy Care Guide from the clickable button!

Download

Take a Look At Our Blogs..

For some extra advice and tips take a look at our blogs below!